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TermD-001

Trade

A trade is any exchange of money, goods, access, time, data, or another kind of value between people or organizations—even when one side has very little practical choice.

2 min read
TermD-002

Value

Value is anything a person reasonably cares about receiving, keeping, using, or not losing.

2 min read
TermD-003

Promise

A promise is anything said, shown, or strongly implied that reasonably shapes what someone expects from the trade.

2 min read
TermD-004

Material Information

Material information is information important enough that it could change someone’s decision, cost, risk, expectations, or ability to use the offer.

2 min read
ExpectationP-001

Honesty

Do not knowingly leave someone with a seriously false impression about the deal.

2 min read
ExpectationP-002

Transparency

Important information should be easy to find, easy to understand, and shown before a person commits.

2 min read
ExpectationP-003

Good Faith

Follow the real purpose of the agreement instead of using technical wording to defeat what was reasonably promised.

2 min read
Review methodF-001

Disclosure Framework

This method checks whether important information was actually available, noticeable, understandable, timely, and consistent.

3 min read
Review methodF-002

Representation Framework

This method checks whether the offer’s words, images, demonstrations, and terms create an accurate overall picture.

3 min read
Problem patternV-001

Misrepresentation

Misrepresentation happens when an offer creates a seriously false or misleading understanding of what someone will receive, pay, risk, or be able to do.

2 min read
Problem patternV-002

Contradictory Representations

Different parts of the same offer make important claims that cannot all be true, and the conflict is not clearly resolved.

2 min read
Problem patternV-003

Hidden Restrictions

An important limit exists, but it is placed where people are unlikely to notice or understand it before committing.

2 min read
ExampleE-001

Lifetime Warranty Case

A product is promoted with a lifetime warranty, while linked terms quietly reduce the real warranty period to three days.

3 min read
ExampleE-002

Unlimited Storage Case

A service is sold as unlimited even though a fixed 100 GB cap appears only inside a separate fair-use policy.

3 min read

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