Problem patternV-002
Contradictory Representations
Different parts of the same offer make important claims that cannot all be true, and the conflict is not clearly resolved.
stable 2 minUpdated 2026-07-10v1.0
Why it matters
A customer should not have to guess whether the advertisement, checkout page, terms, or support reply contains the real promise.
Important claims should agree across the entire offer.Exact OETS wordingOpen the citable version
Material claims about the same offer conflict without a clear and prominent resolution.
The plain explanation above is the best place to begin. This version is here when precision or citation matters.Examples
“Lifetime warranty” paired with a three-day warranty limit.
“Unlimited” paired with a fixed 100 GB maximum.
“30-day money-back guarantee” paired with a no-refunds policy.
Minor differences
Small operational variations are not automatically contradictions. The conflict must materially affect cost, capability, risk, duration, or remedy.
Transparency
Change history
Meaningful wording changes stay visible.Initial draft.